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25/09/2020   Fuente: Ayuntamiento de Caravaca de la Cruz

3La Concejalía de Turismo del Ayuntamiento de Caravaca de la Cruz, en colaboración con el Instituto de Turismo de la Región de Murcia, cuenta con un espacio propio dentro de este certamen ferial especializado

NATURCYL, apoyada por la Junta de Castilla y León, es un ejemplo de acciones de desarrollo en el medio rural y supone una apuesta por la segmentación de la oferta gracias a la especialización

El certamen ferial, que reúne a destinos, empresas y operadores, está especialmente dirigido a personas interesadas en el disfrute de la naturaleza

Dentro del mercado de contratación turística, se dan cita nueve operadores especializados en observación de la naturaleza; siete españoles y dos procedentes de Bélgica

Caravaca de la Cruz muestra su oferta turística incidiendo de forma especial en los valores rurales y naturales- dentro de la tercera edición de la Feria de Ecoturismo de Castilla y León NATURCYL (#Naturcyl2020), que se celebra hasta este domingo en localidad palentina Ruesga, en un enclave privilegiado de la cornisa cantábrica.

La Concejalía de Turismo del Ayuntamiento de Caravaca de la Cruz, en colaboración con el Instituto de Turismo de la Región de Murcia, cuenta con un espacio propio en este certamen ferial especializado, que dinamiza el medio rural y avanza en la calidad de la oferta y del uso responsable y sostenible de los recursos naturales.

El concejal de Turismo, José Carlos Gómez ha mantenido un encuentro con el viceconsejero de Cultura y Turismo, Raúl Fernández Sobrino, así como con diversas empresas y operadores especializados en el turismo de naturaleza, dentro del mercado de contratación turística que incluye esta feria.

En este sentido el edil caravaqueño ha señalado que “Caravaca tiene un gran patrimonio rural que ofrecer, con paisajes, recursos naturales, rutas y caminos, pero nos queda un gran recorrido para promocionarlo. Por esto queremos seguir trabajando para poner en valor su enrome diversidad y riqueza”.

NATURCYL, apoyada por la Junta de Castilla y León, es un ejemplo de acciones de desarrollo en el medio rural y de cómo avanzar hacia un turismo de calidad, mediante el impulso de una oferta de turismo rural y de naturaleza sostenible, responsable y especializada. Además, supone una apuesta por la segmentación de la oferta gracias a la especialización, así como por el desarrollo económico del medio rural, contribuyendo al equilibrio territorial.

Naturcyl es una feria dirigida a personas interesadas en el disfrute de la naturaleza, con un amplio espectro de posibilidades al aire libre como son el turismo rural, observación de fauna, fotografía, senderismo, montaña, astronomía, botánica, mundo rural, etcétera.

2

Jornada comercial y profesional

A nivel comercial y con el objetivo de conseguir la mayor rentabilidad económica para los empresarios del sector, se lleva a cabo un mercado de contratación de servicios turísticos sobre turismo de naturaleza, en el que está prevista la participación de nueve operadores especializados en observación de la naturaleza, siete españoles y dos procedentes de Bélgica, que se reunirán con 47 empresarios turísticos del sector, interesados en dar a conocer sus productos turísticos.